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ABELDent Keeps You Informed on Digital Dental Office Solutions

Consult our Simple, Straightforward Guide to Building the Perfect Facebook Group As a follow-up to our October article about using Facebook to promote your dental practice, here is a new article that will show you how to harness the power of Facebook groups to better engage and connect directly with your patients. At ABELDent, we -

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Take Advantage of Facebook to Market your Dental Practice. Step 1: Create a page. Step 2: Use It.

How many organizations, small and large, stop after step 1 of this simple 2-step formula? Sadly, far too many. Neglecting a Facebook page – or any other digital property – is one of the most common social media management mistakes. And it’s a big one. It is tempting to believe that if you build it, -

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Word-of-Mouth Marketing: Shouldn’t Dentists be Especially Good at This?

Sales executives in every business will unanimously agree that referrals from existing customers are the of lead generation. Certainly for us, when a satisfied ABELDent user recommends our software to a colleague, we are thrilled on multiple levels. First, it is testimony to the confidence that Dentists place in our product. We are honoured that -

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Are you Living the Vision, Mission and Values of your Dental Practice?

Audience fragmentation is a challenge that marketers have been grappling with for some time. Consumers can no longer be pigeon-holed into a few contact channels: They are increasingly adventurous, capricious, demanding, and armed with information. Just when you think you’ve built a toehold on a social media site like Facebook, the early adopters have already -

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Build Case Acceptance from within your dental practice data. What’s sitting in your database?

I met a friend for dinner over the holidays. One of those people who go back forever and with whom, within five minutes, you’re able to pick up exactly where you left off. By the time our entrées arrived, she had grimaced in pain three times. It turned out she had an impacted wisdom tooth. -

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If you build it, will they call?

The current thinking on website design seems unanimous. From our in-house Webmaster (my go-to resource of choice) to an array of trusted Consultants with many an article read along the way: A business website should be designed for prospects. It's not all about you – even though the "About Us" tab on the majority of sites appears FIRST on navigation bar! It's about what you can do for them.

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Patient Retention: What’s it worth to you?

In any industry, repeat business is a fundamental game-changer. Loyalty has a price tag. In a dental practice it looks something like this: I have a toothache and come in to your office for a first appointment. Let's say it cost $200 to treat. You fix my immediate problem – thank you very much – and I'm on my way. I'm in a hurry so I'll call you to book my next visit... if I think about it.

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